Strategize your product portfolio amid constant change.

Create a structured and comprehensive product portfolio that helps in decision-making and strategic planning.

product portfolio
Product family

Product Family

Model your Product Portfolio

Create product family with a hierarchy of product lines, product models and variants aligned to your product portfolio strategy.

Collaborate on New Product Development Initiatives (NPDI)

Work with various teams in realtime to ideate, conceptualise and prototype on new product models and variants.

Product Variant Management

Manage New product development requirements

Define New product development requirements through concrete specifications and guidelines. Model target product profile with critical quantitative and qualitative properties.

Specification, Technical and Safety data sheets.

Generate product specifications, technical and safety data sheets for effortless communication and collaborations across teams and third-parties.

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variant analysis

Product Specification

Create multiple variants

Create multiple variants for same product models with variant level specification and customisation. Swiftly create or clone variants from existing product models for rapid prototyping and sampling.

Variant Standardisation

Standardise product models and variants and coordinate portfolio development process across the organisation. Control costs, poor planning of multiple variants can lead to increased costs due to the need for different materials, changeovers in production, and multiple production runs.

Portfolio Analysis

Variant analysis

Analyse multiple product variants across product family, compare multiple product variants side-by-side.

Specification analysis

Analyse changes on product specifications, compare different versions of specifications, and trace items matching to the specifications.

Traceability

Track and trace the associated variants, specifications, documents and formulas to materials. Perform change and impact analysis.

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Exploring the Industries that Require Effective Product Portfolio Management

Food and Beverage Industry

Food & Beverage

Manage products, specifications and product lines based on brands, recipes, flavours etc.

Develop new recipes, specifications and make rapid changes to existing recipes.

Pharmaceutical Industry

Pharmaceutical

Manage product portfolio across various therapeutics, treatments or patient's ongoing care.

Stay agile, adjust the portfolios in response to emerging diseases, patient demographics, and competitive pressures.

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Consumer Package Goods

Ensure each product in the portfolio contributes positively to the overall brand image and aligns with brand values.

In a fast paced product lifecycle, regularly review and update the product portfolio to retire underperforming products and refresh or reformulate others to keep the portfolio vibrant and relevant.

Utilization of Product Portfolio Management Across Teams

Executive

Executives

Foster cross-functional collaboration and align teams with clearly defined product portfolio, and  reinforced with organisation level product strategy.

Gain insights on when to invest in new product development, when to expand into new markets, or when to phase out products.

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R&D

Focus on aligning research and new product development with what the market needs and what fits well in your product range, to increase the chances of commercial success.

Make decisions on research investments by organising and prioritising products within each product category.

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Q&A

Track and manage regulatory requirements across the product portfolio, ensuring compliance and timely submissions to regulatory bodies.

Check out these articles

Read helpful articles on trends, tips, and ideas for the F&B, cosmetics, chemical, and pharma industries to help your business grow.

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